Lion magazine

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Past issues

December 2016

With the new Trax about to hit showrooms across Australia, Holden is giving you the chance to enter the draw to win. Think of it as our perfect gift to you for the season, so check out the story, register your details online and you could be driving your very own new Trax in the New Year.

October 2016

This month, Holden is giving you the opportunity to be in the running to win a brand new Astra RS-V, the all-new stylish, hi-tech hatch that is due to arrive in Holden showrooms before the end of the year.

August 2016

This month, we take a sneak peek at the exciting new Astra and Colorado. The Astra was recently crowned European Car of the Year and to get a taste of new Colorado’s refined driving manners and advanced technology we follow photographer Mark Clinton on an epic adventure road trip from the city to the surf to the snow

June 2016

This month, as all eyes are on rugby league and the iconic Holden State of Origin Series, we take a look at the emotional journey of a bunch of under-9 boys and girls from rural Queensland and NSW who got to play in front of a capacity crowd in Sydney as part of the inaugural Holden Junior State of Origin.

May 2016

This month, we are celebrating the recent launch of the all-new Holden Spark by showcasing the first in a series of videos about inspirational women who have, like the car, ‘sparked change’. Inspired by the Holden Spark, the ‘Spark Tribe’ video series kicks off with a look at the globally successful Melbourne-based trio of entrepreneurs behind the Frank Body brand.

April 2016

There is no better way to enjoy your Holden than hitting the road for a driving holiday. This month, to celebrate the launch of the all-new Holden Spark, we do just that, heading off along Victoria’s Great Ocean Road – one of the world’s best drives – and onto Mt Gambier in South Australia, exploring all the scenery, sights and fabulous stops along the way.

March 2016

Holden Lion tags along with fashion blogger Lisa Hamilton as she slips behind the wheel of a Cascada and heads for the high country to enjoy Victoria’s King Valley.

February 2016

This month we take a look at some of Australia's best camping destinations for a short break - whether it's a family affair or an escape with your loved one for a romantic Valentine's weekend.

December 2015

2015 has been a very big year for Holden with the launch of our three stylish new European cars – Cascada, Astra and Insignia – and our most powerful and most advanced Commodore ever, the VFII.

November 2015

In this issue it's all about the stylish new direction in which Holden is heading showcased in our exclusive Cascada street fashion photography project. Shot by the globally renowned Scott Schuman - founder of the fashion blog phenomenon that is The Sartorialist - it's a true celebration of Sydney's most stylish.

October 2015

When the sun shines, there is nothing like dropping the top for a comfortable cruise in the country to truly fire up your passion for the outdoors. This month, Holden ambassador Alex Davis tells us why the Cascada is the perfect fit for her active lifestyle.

September 2015

It doesn’t get more exciting than the unveiling of a new Commodore. This month we showcase the new VFII that features among other things, a new 304kW 6.2-litre V8 making it the most powerful, fastest and most advanced Commodore ever.

August 2015

This month, we offer you the chance to climb into the passenger seat of a Holden Colorado for a wild ride through back-country New Zealand. Using the latest technology, our innovative Co-Driver 360° Experience truly puts you in the picture offering all the thrills of a virtual off-road adventure.

July 2015

This month, you can read all about the arrival of our latest sporting hero from Europe, the Insignia VXR. As Holden’s first ever turbocharged all-wheel drive sedan, it promises plenty of excitement, performance and style in a practical four-door package.

June 2015

With winter here, Holden has unleashed its own storm in the form of the sporty and stylish SV6 and SS 2015 Commodore Storm Special Edition - now thundering back into showrooms because you wanted it.

May 2015

This month's eLion issue is particularly exciting as Holden launches the first of its new European-sourced Astra and Cascada models.

April 2015

This month we showcase the new Sandman Special Edition Commodore Ute and Sportwagon, a pair of funky new limited editions that celebrate the '70s icon and Australia's beach culture.

March 2015

Holden fan, Eu Wyn Wong has beaten over 1000 entrants to have his naming suggestion chosen to adorn the Commodore SV6 “Lightning”, the latest exciting Special Edition VF SV6 Commodore to join the Holden lineup.

February 2015

This month, it’s the new Holden Cruze in the spotlight with a value-packed upgrade featuring more advanced technology and a bold new style.

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